Stand out from the crowd.
Okay, so you have decided to start a new business and you’re unsure what to do next. Well, first things first…your business needs a name! This may seem like a simple task, but choosing a unique business name may be one of the most important decisions you make.
Branding your business, product, service or website is an essential first step in starting any new venture. A unique business name defines the character and values of your organization and can also play an important role in attracting the attention of your target audience.
To attract attention to your new venture you need a unique business name that is original, memorable and available.
Unique business names can help your company stand out from the crowd and appear new and different. The name of your business will have a huge impact on how prospective clients, investors and competitors view your company and your brand.
Like it or not, the unique business name that you choose (or fail to choose) will speak volumes about your business and how your brand is perceived in the marketplace.
Here are a few tips to remember when choosing a unique business name:
- Choose a name that is Unique
- Choose a name that is Easy to Remember
- Choose a name that is Easy to Pronounce
- Avoid unusual spellings
- Make sure the name is Available
- Choose a .COM whenever possible
Give Your Audience a “Clue”
Generally, it’s a good idea to include at least one industry related “clue” in your company name. It’s not 100% required, but it can be a great asset.
Domain names like RankYu.com (SEO) and ElderVisions.com (senior services) do this extremely well. Another interesting example is McDonalds vs. Burger King. Sure, both of these companies are very famous, but to someone who isn’t familiar with either company, the outright winner is Burger King. Why? Because there is no doubt about what Burger King does…they sell burgers. On the other hand, McDonalds must rely on advertising, marketing and consumer awareness to make it clear what they have to offer and this translates to spending lots of money.
BrandBoat offers a vast selection of brandable domain names and unique business names that are perfect for your new product, service, startup, business or brand.